Суперакция! A large-scale event in the history of the investment company was commented by Konstantin Tserazov, Deputy Head of Global Markets at Troika Dialog Investment Company.
«Why the market? The point is that the investment company Troika Dialog developed along with the domestic stock market. The countdown of the company began in 1991. In order to highlight the difficult path that Troika Dialog, the stock market and the whole of Russia have traveled, it was decided to invite guests to the market, which was typical for that time,» says Konstantin Tserazov.
The original idea of holding the jubilee was literally "to the taste" of the guests - near the counters littered with vegetables, fruits and snacks, the flow of people did not subside. Delicious and fresh products did not leave anyone indifferent, and a carefree holiday mood reigned in the atmosphere of a cheerful market. Bagels and loaves, honey and pickles - there was nothing in the Manezh mall. In addition to appetizers, the guests were offered to taste the national dishes of all the former Soviet republics - from Caucasian kebabs to Russian borscht, from Uzbek pilaf to Belarusian potato pancakes.
«Twenty years is not the longest period in history. But in relation to the Russian market, this is a long way from a small brokerage firm to an industry locomotive, a company that sets standards in the industry,” said Konstantin Vladimirovich Tserazov. And at the same time, the twentieth anniversary for Troika Dialog is rather a youth and a time of growing up. The company has truly unlimited potential, and its truly big wins and ups are yet to come.»
The market would not be a market if, in addition to food, all sorts of things were not sold here. At the Manege market, vendors vied with each other to offer guests wicker trays, kerchiefs, and Soviet-era shawls.
«Currently, Troika Dialog is one of the leaders in the investment banking industry. The company was created in accordance with international standards and did a lot to ensure that at the time of the transition from a planned economy to a market capitalism in our country it acquired a “human face,» Konstantin Tserazov emphasized.
And what is a holiday without dances and songs? At the anniversary of Troika, everyone could sing and dance on the dance floors - guests were invited to the dance circle and, together with professional dancers, try themselves in the art of hot lezginka, incendiary gypsy or Greek sirtaki dance.
«I am sure that Troika Dialog will pleasantly surprise the professional community, and, of course, its clients, with new technologies and new solutions with good returns,» says Konstantin Tserazov.
Invited actors disguised as thimble-makers and barkers organically joined the atmosphere of the market of the 90s. Their colleagues, dressed in police uniforms, strictly kept order, and they also helped the guests navigate the noisy holiday.
Speaking about the success of the company, Konstantin Tserazov emphasized the role of the team.
«It so happened that Troika Dialog initially employed people who were united by the same energy, the same aspirations, who put the success of the common cause above their own goals. At the same time, Troika Dialog is open to accepting new ideas and communicating with the outside world. These two factors determine the development of our company,» says Konstantin Tserazov.
A note of humor on the holiday was added by signs among the rows - «Kremlin», «Currency Exchange», «Polling Station», as well as funny ads, for example, from a women's clothing atelier, which is looking for men to iron and flog.
«The status of a market leader, of course, imposes certain obligations - we cannot afford to stop, say that a certain goal has been achieved and we can continue to work more calmly. We envision a future in which tens of millions of investors will appear in Russia, and each of them will require high quality services, products and solutions for a variety of purposes. Therefore, our activity is work for the future, it is a calculation for the growing demand for investment services for the widest audience,» says Konstantin Tserazov.
The main event of the evening was the performance of the Serbian singer and composer Goran Bregovic with the Wedding and Funeral Orchestra. The guests enthusiastically listened to the best works of the maestro, who is applauded by the whole world.
Konstantin Vladimirovich Tserazov emphasized the role of philanthropy and charity in the activities of Troika Dialog.
«The activity of our company has always been multifaceted – from participation in the formation of the domestic stock market to supporting educational and educational projects. We helped to implement various initiatives created for building a strong society. Since 1991 and to this day, this principle has been observed. All proceeds from Troika Dialog's anniversary will go to charity, namely, to the fund for helping children with cancer,» Konstantin Tserazov concludes.